IMG_5535 Tracy Rummel

TechStreet Houston is hitting the scene at just the right time where the confluence of technologies will answer the question – “what if?” TechStreet Houston will be a world showcase of the brightest minds, most creative talent and inspiring technologies all coming together to help make everyday life just a little bit better.

Tracy Rummel is founder of The Brandsoup Agency and advises entrepreneurs and executives on business strategy, finding creative solutions and driving big results. A Texas native and 20+ year business, marketing and technology veteran, Rummel has supported a number of leadership initiatives such as HATCH Pitch which began over three years ago at SXSW, TechStreet Houston, Women in Technology, Inc. (WITI), Association for Women in Computing (AWC), mentor for SXSW V2V in Las Vegas and now curator for CXO/Venture Connect.

Her blog, The Soup, covers topics on business strategy, marketing and technology. Previous roles include Director Channel Marketing for Hubwoo responsible for its strategic partnership with Microsoft, Senior Marketing lead for Microsoft where she was recognized for multiple best practices worldwide, and a variety of marketing roles for Nokia, Dr Pepper, Sprint, HP and Siemens.

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